
You can use tools such as Adobe Photoshop, Affinity Photo, or other image editors to adjust the quality settings of an image. The file size can be reduced by a large amount. This will degrade the image, so you’ll have to be careful of how much to reduce the image. Lossy – this is a filter that eliminates some of the data.


It is also important to understand that there are two types of compression you can use, lossy and lossless. Medium compression (great quality) JPG – 151 KB Lossy vs Lossless Optimization Typically simpler images like PNGs should be under 100 KB or less for best performance. This is almost 4x smaller than the original photo with low compression. So we took the image again at a medium compression rate and as you can see below, the quality looks good now and the file size is 151 KB, which is acceptable for a high-resolution photo. What you want to do is find a happy medium between your compression rate (quality) and the file size. The second image obviously looks horrible, but then it is only 68 KB. 590 KB would be a fourth of that already. That is pretty large for one photo! It is generally best if you can keep a webpage’s total weight under 1 or 2 MB in size. Low compression (high quality) JPG – 590 KB High compression (low quality) JPG – 68 KBĪs you can see the first image above is 590 KB. Note: The original image untouched is 2.06 MB. The second is using a very high compression rate, which results in a very low-quality image (but smaller file size). The first is using a very low compression rate, which results in the highest quality (but larger file size). Here is an example of what can happen you compress an image too much.

(Suggested reading: JPG vs JPEG: Understanding the Most Common Image File Format) Compression Quality vs Size Ideally, you should use JPEG or JPG for images with lots of color and PNG for simple images. There are several others, such as JPEG XR and WebP, but they’re not universally supported by all browsers. It’s the best choice for animated images. You can adjust the quality level for a good balance of quality and file size.

Combined with a great SEO WordPress plugin it improves your SEO.For more information about optimizing your page loading time see our in-depth page speed optimization guide. If your page takes too long to load your visitors might get tired of waiting and move on to something else. It will improve your page loading speed (see our case study below for how much it affects your speed).And ironically, a good image optimization workflow is one of the easiest things to implement, yet a lot of website owners overlook this. It’s more important than scripts and fonts. See how Kinsta stacks up against the competition.
